Service Recommendations for Maurice Lacroix Watches

It is recommended having your Maurice Lacroix luxury watch professionally checked and/or overhauled every four or five years. Your timepiece runs 24 hours a day and seven days a week, and if the oils and lubrication in your watch are compromised or wear out, it could cause permanent damage to its fragile internal components. If you notice your Maurice Lacroix watch running fast or slow, you may need to have its movements serviced by a professional.

Our Expertise at Fixing Maurice Lacroix Watches

The art of restoring Maurice Lacroix watches is a rare and delicate practice, and it should only be carried out by knowledgeable, well-trained master watchmakers. Our technicians take the utmost care with the complex inner-workings of your mechanical watch. Every routine check-up comprises of many individual steps: the watch is carefully dismantled, dried lubricant is removed from the jewels, all parts are cleaned in different solutions, then the movement is assembled and lubricated with specific oils, and finally the escapement is newly regulated and seals replaced. As is our promise, we will always give your Maurice Lacroix watch the attention it demands while it is in our care. 

Services We Provide for Maurice Lacroix Watches

• Complete Service \ OH
• Replace any faulty watch parts (if available)
• Check whether the watch parts function correctly, check for rust or wear
• Assemble and lubricate the movement in accordance with the instructions
• Movement functioning check
• Calibration of the mechanism
• Demagnetize the movement, if needed
• Crystal Replacement (if available)
• Hands Replacement (if available)
• Gasket Replacement
• Stem and crown replacement (if available)
• Dial replacement or refinishing (if available)
• Ultrasound cleaning of the case and bracelet
• Watchbands & Strap Replacements (if available)
• Polishing
• Pressure test to factory specifications

Maurice Lacroix Models We Repair

• Maurice Lacroix Divina
• Maurice Lacroix Master Piece Collection
• Ladies
• Retrogrades
• Maurice Lacroix Miros Collection
• Miros Chronograph
• Miros Coussin
• Miros Round
• Maurice Lacroix Les Classiques
• Gents
• Ladies
• Maurice Lacroix Pontos Collection
• Classical
• Decentrique
• Rectangulaire
• Maurice Lacroix Starside Collection
• Magic Second
• Sparkling Date

Historical Info

Although the groundwork for success was laid in 1965, when Zurich-based Desco von Schulthess AG (founded in 1889) acquired a facility in the Canton of Jura that was already producing private label watches for both national and international markets, it would not be until 1975 that the company released its first watch under the Maurice Lacroix label in Austria. It would be another 20 years before the company entered the U.S. market.

Technological Advancements

The brand, Maurice Lacroix, rose to success so quickly after it launched in 1975 that its parent company, Desco, had to cease producing watches and watch parts for third parties by 1980 and solely produce watches under Maurice Lacroix.

Since the early 1990s, the brand has concentrated on developing attractive mechanical watches with many surprising additional functions. Today, the brand is known for its retrograde displays, along with chronographs and moon phase indications.

What Makes Maurice Lacroix Unique

From the start, the goal for Maurice Lacroix luxury watches was to preserve the tradition of Swiss watchmaking while simultaneously creating its own innovative style and movement developments. The design of Maurice Lacroix watches embraces a heightened passion for detail, along with a dose of perfection.

Recent Events

February 2010

The Maurice Lacroix Art Award will be presented to the best stand in the New Contemporaries section, which has long been a place where young international art galleries make their mark. The galleries are handpicked by the Advisory Board of Art Cologne, each having 30 square meters of presentation space. Maurice Lacroix has partnered with the New Contemporaries in presenting this unique award for art excellence.